Upon his return from prison in May 2016, Guwop's signature gut vanished in place of a rock solid six-pack. With a polished image and a rejuvenated swagger in tow, he was ready to revamp his career for the better. Known for being an indomitable workhorse in the studio, he kept his hunger intact and released two albums last year, Everybody Looking and East Atlanta Santa 2, as well as the Woptober mixtape. While everyone was easily impressed by his return, Gucci Mane was quietly chalking up his wins after every new feat.
In a matter of months, his face was plastered on publications such as GQ, Vogue and the New York Times. Rather than simply pose as a one-trick pony, Guwop exuded versatility needed to bloom into a mega-star. In the last two months, Gucci Mane has aligned himself with pop darlings Fifth Harmony and Selena Gomez for summery collaborations "Down" and "Fetish." Despite his past blemishes, the thought of expanding his brand always tickled his mind, even as youngster in Atlanta. Not only does he have a memoir titled The Autobiography of Gucci Mane slated for a September release, but he also has a new docuseries with his fiancè Keyshia Ka'oir set to be released on BET.
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For his newest endeavor, Gucci Mane has partnered up with Footaction alongside MadeinTYO and Cousin Stizz to encourage kids to up their business savvy ready and develop an entrepreneurial mindset. Titled "Summer Hustle," the collaboration not only showcases Gucci's new-found swagger, but his acting side, as well.
In a new interview with Billboard, Gucci Mane speaks on his collaboration with Footaction, his resurgence in music, why Atlanta is the Mecca of style and which artists he dreams of working with in the studio one day.